I dunno, joe rogan is more entertaining (In an I'll laugh with him sense) than lex friedman, and far more personable, if less knowledgeable than lex. Joe had a relatively good turn in newsradio, too.
Joe has a real talent for getting people to talk. I think he holds the conversation at an accessible level, he makes sure the audience is bought up to speed. If you watch what he is doing he is actually really good at his job.