[names_are_hard]

And if you're an enterprise user, it's not your PC either. It belongs to your IT department. (Of course everyone knows this, but in the context of this conversation the relevant part is that it'll do updates when your IT people dictate, regardless of how convenient it is or isn't for you the user.)

I imagine there are good reasons in force to update, like security patches. But I'd be lying if I didn't find it frustrating that my work laptop needs to update at what always feels like an inopportune time.

In general, when I am prompted about a software update I default to selecting "not now" (I've been refusing Google Photos' nagging for what feels like forever now). What does it say about our industry that users have developed an automatic aversion to updates? Shouldn't updates be something exciting? Interesting? Somewhere along the line we burned our relationship with users and lost their trust.

[Falkon1313]

Or at least seamless. The industry lost the distinction between updates and upgrades some years ago. If after an update, everything still worked properly, people wouldn't have an aversion to it. But in an era where even a minor version 'security update' adds and removes features and entire applications, sometimes causes loss of data, and may totally change the UI, people are naturally wary.

Nobody wants to spend hours trying to get their computer back to the way it was yesterday, redo all the work they were doing, or learn new workflows when they have a deadline tomorrow or an important presentation to do this afternoon. When updates have become malware, people will block them.