[staysaasy]

Analyst firms (Gartner, Forrester, et al) suffer from this as well. They both rate and draw subscription revenue from IT and technology companies.

[doctor_eval]

Gartner, at least, is pay-to-play. You want in to the Gartner quadrant, you pay for it. I don't know why it has any credibility at all.

[TacoToni]

It’s all my boss and upper management talk about during meetings. I have a friend who use to work at Gartner. It’s very much pay-to-play.