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by bnralt
2077 days ago
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Even with all their metrics, all they can do is guess. Their revenue comes from subscriptions, and there is no clear correlation between the amount of views an individual show gets and the amount of subscriptions Netflix has. You can't simply say "obviously a show with more immediate viewers brings in more subscriptions." A show with fewer viewers might attract hardcore fans who will cancel their subscription if the show is cancelled, while one that's much more popular might attract viewers who will stay on the platform either way. Someone might be less likely to continue their subscription because of these kinds of cancellations, even when they didn't get around to watching the shows before they were cancelled. A show might attract fewer viewers at first, but become a cult classic later (Netflix should know this, they purchased shows like Arrested Development), or take a few years to really hit their stride. |
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Sure. But you have to come up with something, otherwise you'll never cancel anything, by extension, never have room to invest in shows that could drive your subscriptions.
>A show with fewer viewers might attract hardcore fans who will cancel their subscription if the show is cancelled
Sure - and maybe there is a way to have some fuzzy prediction or metrics that some show has a hardcore fan base that is worth keeping around even if it's not broadly popular.
So I agree with you it isn't perfect, but again, you still have to come up with some objective measure because you need to make decision on which shows and movies you should be investing in. You only have a finite amount of money available to produce content.