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by kin 2090 days ago
Is it just me or is Google consistently awful at product marketing? They've already had a Google TV that they killed. They've also already killed Chromecast Audio. Now this thing is called "Chromecast with Google TV". I think consumers are going to be confused.

The ability to bundle in 6 months of Netflix for $40 is so random. Why not offer a YoutubeTV bundle? Where is the product synergy?

It's nice that Stadia will come later but that the fact that it's not available at launch is a huge missed opportunity.

2 comments

It is most definitely not just you. The disconnect between the team that created this product and the YouTube TV/Android TV/Stadia/Google Home teams just shows that the leadership at Google must be extremely poor. I don't blame the engineers and product managers for making a siloed product. It probably a fine product on it's own. But the failure to connect the dots and capitalize on the synergies across the org speaks to a big executive failure. What could have been a big push for monthly recurring revenue through both YouTube TV and Stadia with enticing package deals is instead just a $50 gadget. Why does Google even bother with consumer products and subscriptions any more? The only thing I can think of is these tiny projects in disparate areas are just there to supply panel data they can feed into their ad profile algos, just enough data to be statistically significant and only ever popular by accident.
Marketers are a waste, let the engineers run product teams. /s