[joosters]

Well, yes, the original article is about funneling traffic through a centralised DPI content blocker, and not a trivial DNS blacklist.

Agreed, the UK's DNS filtering is definitely a simple to defeat by anybody whack-a-mole (e.g. thepiratebay.org is blocked? Oh no! Let's just google for Pirate Bay and pick one of the many, many unblocked mirrors)

But the kind of DPI, forced blocking utilised by these middleboxes is certainly a step above that, to the point that most people will not be (say) using measures like a VPN to bypass the block.