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by kazanjy 2087 days ago
Hey there, my friend Waseem tipped me off to your question.

Your situation is why I wrote Founding Sales: https://www.foundingsales.com/

The full text is available online on that Squarespace site.

I wrote it after selling my last company - it chronicles what I learned going from a PMM / PM at VMware to a business generalist founder, who then had to learn how to sell, and then manage sales people.

Also, this deck will be useful to you: https://docs.google.com/presentation/d/1pcSy-zV-776abGmZ8WJ7...

Hope that helps!

2 comments

Came here to suggest this. It has good tactical advice, but also good big-picture strategies. And it will give you vocabulary to talk about experiences you may have had but were not able to fully understand/contextualize.
Sounds very interesting, but if I cannot buy a PDF of it, I am not going to bother.
It seems there is a PDF version of it available, is it the same version? https://www.holloway.com/b/founding-sales