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by leetcrew
2096 days ago
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I'm not saying consumers demanded subscriptions. vendors push them because it's a saner way of managing revenue for products that require maintenance post-sale anyway. that said, I think consumers would prefer subscriptions if they understood how it aligned incentives. one way or another, a product will stop receiving support when the money stops flowing in. with a permanent license, it ends when people stop buying licenses. with subscriptions, it continues as long as enough people keep paying. |
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Funny how consumers tend to despise them though.
The term "subscription" itself a typically a euphemism for "rental". There are a small number of companies who offer a year of updates that you get to keep forever (which makes consumers play the game of when exactly to buy to maximize the new features in that year), but most so-called subscriptions disable the software entirely if you stop paying. In other words, rental.
Long-term rental is almost always a bad deal for consumers. One of the few exceptions is housing, because many consumers can't afford to buy a house, and also houses are one of the least liquid assets you can own, if you have to move it (and yourself). Otherwise, rental is going to cost you a lot more in the long run.
Financially, rental can work well for the seller, of course, but we end up with "subscription fatigue", where the market can't sustain as many sellers, and the few rich companies get richer (which is exactly why they were "pioneered" by BigCos such as Adobe, Microsoft, and Apple).