[djloche]

I think having a 'give us your email address' as the first step may be turning people away. If you allowed authentication through twitter, facebook or linkedin, people may be more inclined to participate.

[smoyle]

Ooh - that is a great thought. I was wondering if that could be a part of it. Anything else?

[jdee]

I rolled up to the site and my thought process was 'theres not enough information here as to what this site does, so im not prepared to enter my email address'

[smoyle]

That is really good insight. Ill move some of the information from my "about" page to the front.