[yashap]

It’s content marketing for Y Combinator itself, like a blog on steroids. Y Combinator wants to market to the following groups:

- startup founders, that could apply to YC

- investors, that could invest in YC companies

- potential customers for YC companies

- potential employees for YC companies

HN brings all of these people into a YC controlled community, and gets them thinking about YC frequently. It’s outstanding marketing, and like all great content marketing, it also provides value to the people being marketed to.