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One of the lightly ironic points Linebarger (in his textbook, Psychological Warfare) makes is: never trust a psywar person as a reliable narrator, to accurately and straightforwardly report how effective they may have been. Their déformation professionelle is, after all, self-serving sophistry.

(I trust Linebarger more than Bernays because the former also catalogues not only his failures, but sotto voce, even touches upon those of his mid-twentieth century society.)

Bonus clip: https://www.youtube.com/watch?v=mLNAkPsjAEk (what's the hip hop equivalent?)