[emteycz]

they are also untrue in general. in some markets social networking ads work, in some search ads work, that's to be expected - you don't expect eg. ad placements by the train company to be always effective regardless of what you're selling.

[nightski]

Don't worry Google does not need your defense, they'll have plenty of very highly paid lawyers and lobbyists ready to do that.

[emteycz]

I don't care about Google. I simply know from experience this is untrue. If anything, I am defending Facebook here.