[reitzensteinm]

I don't know, I make games for a living and I'd probably describe it that way. I got major NFSU vibes from it.

I haven't seen any 3D configuration tools for cars, but I haven't been looking either. What other brands do it like this?

Which isn't to defend the site. I went in to it wanting to be excited by it, but found the experience to be poor.

[Jelthi]

I think my favorite is by Genesis. There are a few others with 3D models. The only point I was making is LUCID isn't the first to do it and so it's not nearly as special as the article made it out to be.

Give me an option to put graphics, underglow, and a sweet body kit on my next car then I'll agree it's like a NFS game :)

[reitzensteinm]

Oh wow, Genesis is very similar, and much better done. You're totally right that this isn't special.

I think the Lucid environment and models are much higher detail, but that's probably the reason why Genesis runs in the browser and Lucid is streamed as video. And the streaming makes the experience awful.

My guess for what happened is the team built a demo for fancy VR sales kiosks that run a 2080 Ti, and porting it to the web was an afterthought.

Given that the CEO is also the CTO, and the page is an important part of the sales process, I'd go as far as to consider it a minor red flag.

They should put underglow options behind the Kanomi code :)

[Jelthi]

Agreed on the streaming issue. Especially noticeable on a phone. Genesis vs Lucid is night and day. Lucid is a big lag fest.

You know if someone actually used the Konami code on a car builder for an easter egg like that it'd totally sway my purchasing decision even if it was just for fun.