[rahimnathwani]

Implementation costs a lot, not just in coding, but in all the extra work that goes into sales, gathering requirements, training etc. Whoever nominally pays for all that work, it translates into a high price tag for the customer. Only large enterprises will get enough value from the customisations for that high price tag to be worthwhile.

All else being equal, a smaller company will spend a lower absolute amount to work around imperfections, and get lower value from any product overall. So of course they will not be willing to pay as high a price. Hence, for commodity use cases, use commodity software rather than fully/semi-customised.