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by brezina 5547 days ago
a_m_kelly - i'm the founder of Sincerely (creator of postagram)

I totally hear where you are coming from. We don't intend to replace old-school postcards.

Instead, we think of postcards simply as a delivery mechanism for photos. We are arbitraging the US postal service's subsidized delivery rates to get a photo printed and delivered from an iphone. If we make it incredibly easy to print and deliver a photo, we think it will create new photo sharing behaviors. Part of it will be the canonical "here is a photo i took while traveling" use case you mentioned. But I'm more interested in the "Brad - thanks for inviting us on the ski trip" thank you card or simply sending a photo of my niece to my parents & relatives.

4 comments

Ya know, I am kicking myself for telling you this when you haven't hired me, but the best part of my suggestion is that it makes YOUR trips to the Eiffel Tower, to the Grand Canyon, to Maui, to Tokyo, to Niagara Falls completely tax deductible as you work to sign up local vendors who will do the printing and shipping and marketing at the local attraction for you.
And you probably can find actual vendors in those locations that can, at the location from their streetcart or small shop take the photo emailed to you (perhaps via QR code), print it out locally at their stand, and then they hand it back to the customer along with the proper stamp, and the customer can write anything they want on it, and drop it in the mail.

Hey, um, I have some free time this summer, happy to make those trips with you....

Sincerely, what I think you should do is to partner with Mailboxes etc. (or similar) (or even with FedEx) and have the postcards printed in the appropriate local zipcode.

Postcards of the Grand Canyon need to come from the Grand Canyon.

Postcards of the Eiffel Tower need to come from Paris.

This actually makes your play even easier since you don't have to buy as many printers.

This is attractive for your parters since you are selling their services for them, and since you are increasing utilization of their equipment.

Are there any plans to expand your service to europe in the near future?

I can't download the app in the german store right now.

I have to say, this is simply brilliant!