So it's still easier for people to find and buy your app than it was before the App Store - and you still have to do the same marketing that you would have without the App Store.
No problem. I'm just pointing out that you still have to work hard at marketing to get your app noticed. The original comment I replied to made it seem like Apple takes care of that for you. On the iOS store that's not really true anymore, that's all. I agree with what you said.