[dx034]

Let's see if Apple is the first one to nail it. I love using DDG but their results are not close to the same quality as Google for me, especially with localized results and unspecific requests. And DDG is backed by Microsoft's Bing which invested billions into this. Though having run a few websites, Google's crawler easily crawls 10x the amount of all other crawlers combined if they don't detect page slowdowns. I never understood why Bing was so conservative when it comes to crawling.

I believe if anyone can build a search engine that can truly deliver the same quality as Google, the whole market could change. Google is dependent on search ad revenue like nothing else, if they lose that monopoly it could really change the company.