[scarface74]

Google pays Apple a reported $8 billion a year to be the primary search engine on iOS.

Apple’s hardware sells were also up slightly in every category year over year.

https://9to5mac.com/2020/07/30/apple-q3-2020-earnings/

[tonyedgecombe]

Presumably Google are making quite a bit more on that traffic. Apple might just be eyeing those additional profits.

[scarface74]

Through advertising? How would that be any better than what we have now.

[tonyedgecombe]

It might not, I'm just trying to think of their motives.