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by vkou 2123 days ago
The lawyers aren't the reason those negotiations are successful.

Billions of users are the reason those negotiations are successful. Apple will be in a pickle if you can't get Facebook on an iPhone. Apple doesn't give two figs if someone can't get some shitty startup's app on an iPhone.
1 comments
RonanTheGrey 2123 days ago
The ugly truth Apple doesn't want aired out in the open is that if not for apps like Twitter and Facebook, its own platform (iOS) is suddenly alot less appealing.

This in addition to the question of, what is 30% of all revenue FB makes via ad purchases in its iOS app? I don't think this number is published but easy to think it is in the billions (what is annual FB ad revenue? $60 billion something like that? How much of that is ad agencies (or ad buyers) managing ads via the iOS app?)

If Apple were to attempt to tax that... they'd suddenly give Facebook a several-billion-dollar reason to push the market to create a third mobile device platform and have it overtake iOS.

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justinclift 2123 days ago
Well, if the FB app wasn't allowed on iOS any more, wouldn't FB do its level best to create a web experience (via iOS Safari) that's "good enough" instead?
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captn3m0 2123 days ago
Apple owns the mobile-web Safari experience and penalises PWAs for exactly this reason.
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RonanTheGrey 2123 days ago
It's not about not allowing the FB app, it'd be about forcing those purchases to incur the 30% fee; no way FB would give up that much money.
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