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by FridgeSeal
2125 days ago
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When I worked in ad tech I, I was tangentially a part of a project where we were working with a sister company to integrate in their app to enable data collection. My work wished to use fine-grained location and there was concern that our integration and usage of the gps API's in an app that didn't otherwise have a good reason to use them would cause it to be rejected (apparently this had happened before). I don't know for certain whether this ended up being the case, but I would certainly believe it. If there was a 2nd App Store that didn't enforce standards in the same way as the Apple run-store, I absolutely believe ad-tech companies would go to lengths to push clients to using it so they could vacuum up more data. |
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