[adaisadais]

One of my favorite (and definitely my Mom’s favorite) parts of Zappos is the hand written note that they send with each pair of shoes.

My mom is an avid walker and she loves comfortable shoes so most birthdays and Christmas’s I send her a pair from Zappos.

The hand written note is such a nice touch for such a big business (especially from a parent company like Amazon- the anti-personalizer) that it makes the gift of Zappos (or even the gift card) something fun to give and fun to receive.

Tony, keep on experimenting! It makes it more fun for the customer.

[onionisafruit]

I’ve never seen a note in my zappos order. Have I been inadvertently throwing away these notes for years?

[milofeynman]

I haven't either. Is it possible it's a "this is a gift" option?

[marmshallow]

It seems so. According to their blog post about it, they're writing cards specific to the life event - birthday, get well, etc.

https://www.zappos.com/about/stories/pec-cards

[crazygringo]

I've ordered many pairs of shoes from Zappos over the past decade and have never once received a hand-written note, or anything except just the shoebox inside of their white shipping box.

I'm very curious why you get them when I don't...? :P

[dwighttk]

Did you order by phone?

[x87678r]

Its amazing, this is so far away from what. If I got a hand crafted note I'd assume it was written under duress and not something I'd want to be party to.