[war1025]

I had no idea they were a 20 year old company.

I assumed they were a fresh startup around 2015 or so when they started getting a lot of media traction.

Maybe I was just out of the loop, but that's really surprising to me.

[bitwarrior]

2015 was the year you personally started paying attention:

https://trends.google.com/trends/explore?date=all&geo=US&q=z...

[jheriko]

I disagree this is broadly unknown outside of a niche...

Even if the company practises seem to have had a knock-on effect. .. if the article is accurate of course.

[ajkjk]

Indeed, and they've been owned by Amazon since 2009.

[jaxx75]

You should read Delivering Happiness

[egfx]

This is a good guide for the young aspiring entrepreneur as well as an autobiography. He made a self narrated audio version that I highly recommend. It adds depth to hear his story narrated in his own voice.