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by cortesoft
2128 days ago
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Again, I am not saying it isn't doable to order the old fashioned way, but the newer system is CLEARLY easier and faster. There is simply no way you could order and be done with a call in order in 15 seconds. Your argument (that it is not much of a barrier to use the old way) can be made for so many of the quality of life improvements we have made over the course of human history. Not every advancement is an entire new category of things we can accomplish; so much is just slight improvements that save time and make things a bit easier. I feel like there has been a backlash against time saving tech, where people wax nostalgic about how much better the older/slower systems were. I don't understand it. I am so happy for all the timesaving advancements we have made over the years. Now, if we don't use that saved time wisely, that is a whole other issue. However, I don't think going back to slower systems is the solution to not using our free time well. |
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It isn't a luddite backlash. It's just that in many cases the value-add for customers doesn't justify the price difference.
There are certain benefits to apps that exist, don't get me wrong. Discoverability, flexible pricing, direct-to-consumer-marketing, etc. But most of those don't apply to me at the consumer level. Do I want to pay 20% more for the convenience of browsing menus? Not really. I'm on the app to buy food and get it delivered. Insofar as some places now offer delivery where before they didn't, I benefit. Insofar as the same places I used to frequent now apply a markup to cover the cut the app gets, I lose out.
The UX improvement of being able to press 'reorder' has never eclipsed calling into my favourite local spot, asking for the regular, wishing the owner well, then discovering he put extra dumplings in the bag for me.