[christoph]

I agree. There really is nothing more frustrating than spending months working on an app, to get it either rejected on some really minor issue or have to go back and forth with Apple for weeks explaining how things work from a customer and business perspective, constantly on tenterhooks as to whether they will give it the OK nod.

Then you go through the same thing each time you push an update, even for a minor bugfix like amending some foreign language strings, get a different reviewer who hasn't read the case notes (I'm guessing these must exist) and decides to do a deep-dive, or maybe a quick rubberstamp in a matter of hours. It seems like a total lottery from my experience. Maybe they just suddenly added a new clause that requires something being done differently and you aren't up on the latest app store guidelines... It really is so frustrating from a developers mental health perspective.