[staunch]

I said what I said in that thread having already read this post and many others of his. His story is an SEO success story more than anything else. He has, I believe, largely transitioned from that being his primary source of traffic. His site is a social site, so of course at some point it becomes self-sustaining.

He's also not the most forthright guy, so he's not going to say "I'm an black-hat SEO guy who made millions". It doesn't sound as impressive. The MySpace guys were spammers. No one remembers or really cares how you get started, but it's important to know the truth if you want to accurately evaluate startup strategies.

[timg]

K, I was just confused about the story. I think I even recall the POF guy saying that SEO is totally useless for dating sites. Who knows.

[staunch]

Reading his blog for a long time I've learned he's extremely paranoid and highly competitive. So I listen very intently but always question his motives. On the one hand he wants to brag, but he also doesn't want to help the competition. It makes for interesting reading.