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by dsuriano 5546 days ago
"Windows Everywhere" is a bad strategy for Microsoft. I still don't think Windows Phone 7 was a good name. Why didn't they just go with Microsoft Phone or something?
4 comments

I believe that kind of misperception happens when you ask your employees the important questions rather than asking your competition's customers.
I have to disagree. You think Apple polled Windows Mobile users what to call the iPhone?
No, but Apple has Steve Jobs. Microsoft has Ballmer.

There is a difference. ;-)

But the name of the iPod originally came from a freelance marketing guy, not Jobs himself. After the success of the iPod, the iPhone name was pretty easy. With that said they could have called it the Apple Phone and probably not lost a sale.
"Good artists copy, great artists steal."

-Picasso

Jobs is an artist. Ballmer isn't.

Since the iMac is a Mac, the iPod is not a pod, it seems the name "iPhone" shares more with the iMac than the iPod.

Microsoft's product problems are not that related to naming.

xPhone would have been nice, reminding people that they also created something as cutting edge as XBox which gave Sony and Nintendo a serious run for their money.
That would just remind people of the iPhone every time they mention an xPhone.
Which reminds me, Apple doesn't sell an iBox.
Zune Phone would have been better than that horrible WP7 name.
CE=Communicate Everywhere, was not a good name either