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by blitz_skull
2139 days ago
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This is exactly why Hey was never a good business model. It's something that someone could do for free, with much less overhead. Did I mention it could be done for free? I guess you get a fancy @hey domain but... I mean that's hardly a selling point. Regardless, this is a really cool project that further drives the point home. Props @sandipagr for a slick looking extension. Me personally, I've just committed to ~5-10 minutes every week actually unsubscribing / marking spam every single email that doesn't belong and creating filters for the rest so they're neatly organized. After literally 1 month of this commitment, I had a completely clean, inbox 0 about 90% of the time. Today every single email (with very few exceptions) that comes into my inbox is something I care about, or quickly ends up unsubscribed and I never see it again. Maintaining inbox 0 takes about 5 minutes / week. |
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I personally think Hey does have lot of neat ideas that they deserve credit for. Email management takes decent amount of effort in today's marketing/spam driven world. Gmail filters solve some of the issues but it's painful to create/update. It requires a strong discipline as you mentioned. This browser extension exists to simplify and make this a breeze.
As a business model, I think Hey will do fine -- as there are tons of people for whom 99$/year is a small sum to help ease this pain. With only 100K users, that's 10M ARR.
And congrats on setting up a clean Inbox!