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I don't have as deep of a problem with the way reviewers use the star system, but I do take issue with how limited and, consequently, limiting it can be as a review metric. This is especially apparent in certain categories, like Blu-rays, where people will arbitrarily use the star ratings to review either the content of the movie, the tech specs of the film print, the transfer from original stock to Blu-ray, the number of extras available, and so forth. It's gotten to the point where a star-based review of a movie, at a glance, is essentially meaningless. (Conversely, at least Netflix removes some of this problem due to its contextual purity). The same thing applies, albeit to a different and lesser degree, with books. People use star ratings as referendums on the publisher, the author, the price, the cover design, the time of day, the weather, how many people showed up to their party last weekend, etc. There is no consistency in measurement. That's the nature of UGC, I suppose, for better or for worse. |