[tommymachine]

I like the 30% cut for the App Store. It provides them incentive to promote & sell apps, and make sure the App Store is a smooth experience for users, & a profitable one for developers. It’s certainly healthy, if on the high side. But I’d sure rather have a healthy app ecosystem than an unhealthy one. The problem with them experimenting with lowering the rate is once its lowered, imagine the fuss which would ensue if they then raised it.

[adrianh]

They already have an incentive to promote and sell apps: if the ecosystem has more/better apps, then more people will want to buy an iPhone/iPad.

They've explicitly stated this in their marketing: "There's an app for that."

[celticninja]

30% of subscriptions/coin purchases is too much. Possibly warranted for actual app sales due to the review process, but after the app is sold 30% of every subsequent payment is a protection racket.

[TLightful]

10% is a normal'ish partner cut for providing a platform for others to transact on (ignoring money transfers services).

30% is laughable, long term.

Not even a "one more thing" cut to 29%, lol, ever!

[tommymachine]

Thats when you pay your own way on distribution.