[013a]

What business practice is that? Providing hosting, distribution, payment processing, and marketing to an audience of millions of customers, then asking for some amount of revenue in return?

The core issues at play with Apple have always been: (1) there's no competition, and (2) 30% is too high. The EGS makes strides in fixing both of these issues: Game developers are not forced to release on EGS, as there are a dozen competitors on Windows, and the revenue share is now 12%. Epic does sign exclusivity deals with third-parties, which often have multi-million dollar values to them (they paid ~$10M to Remedy for one-year exclusive rights to Control); again, while we can argue about the negative impact this has on consumers, its very positive for developers.