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by drusepth 2145 days ago
I'm not the guy you're responding to, but to be clear, yes: Apple would need to alter its security model to allow third-party app stores to exist, as they cannot exist with its current their-apps-only model.

The app store could have a 99% commission "because Apple runs it". That's part of the problem. If a developer wants to target iOS users, they have to go through Apple's store and agree to anything Apple says.

But, of course, that's totally legal and fine. That's not why people are advocating breaking up the App Store. The real problem is that Apple has free reign to remove, ban, or hinder adoption (in basically unlimited ways) any app they want, which often equates to "apps that compete with anything Apple wants to do as a company". Does your music streaming company want an app on iPhones? Too bad, Apple can simply say "no" because they have Apple Music. Want to let people buy books through your company's app? Too bad, Apple can just say no because they have Apple Books. Want to let your existing customers access their existing Stadia purchases on an iOS device they own? Too bad.

It's pretty basic anti-competitive and anti-consumer behavior under the guise of needing to "review" all apps, coupled with the idea that only reviewed apps can be installed on your phone (a paradigm that doesn't exist on other widespread operating systems, mind you!). There's benefit in reviewing apps, for sure, but when you, as a company, have the means and the motive to screw over your competitors, it's often in everyone else's best interest to remove either the means (separating the app store from Apple) or the motivation (removing Apple's apps from the app store).

Apple's not alone in this, and they're not the only one politicians like Warren are going after. It's not really any different from e.g. Amazon siphoning up data on purchase patterns and then producing their own products that they can then promote instead of their competitors on their own store.

Having third-party app stores lets Apple continue to play in their own store, but arguably removes the means to screw over competitors by giving them an alternate way to get their app to a user's phone and frees them from having to agree to literally-anything-Apple-says to play on customer devices that Apple doesn't own.