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by slysf
5548 days ago
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Most definitely yes! Any time you can reduce steps to conversion without sacrificing the design elements you're going to increase conversion. One company I worked for introduced a free tier with a 2 field signup on their homepage and it got about double the signups vs. the free tier on the product page. If you have the ability to do some A/B testing then you could take the guesswork out of the decision. |
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