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by mywittyname 2140 days ago
I'd argue Microsoft does not need a shakeup right now. Much like with Tim Cook & Apple, keeping things humming along nicely is all they need to print lots of cash for the foreseeable future.

I suspect, what will happen with TikTok is they will migrate the company over completely to Windows/Azure products internally, so that it's funneling a good deal of money back to the mothership, then spin it off into a stand-alone company. They'll make a decent profit off this.

This isn't MS's typical strategy, but it's not unheard of either. Since TT doesn't really compete with any of MS's core segments, but it also doesn't compliment any of them, I think this is the most likely scenario.