[harsh3195]

In my experience, often people just double tap the photos to like them on instagram. And since most people hardly used the button for liking, it was a prime real estate for shops to move into.

[spike021]

I think you're confused.

The "Likes" button on the tab bar wasn't to like a post. It was to basically see the list of all interactions on your posts or new followers/requests.

[Flowsion]

This hasn't rolled out to me yet (Canada). I'd be super annoyed about this.

[spike021]

Makes sense. I assumed I was a part of some A/B testing group.

It's terrifically awful. If you do get a notification, then pressing the "Profile" tab button now brings you to the notifications list view.

But if you have "read" the new ones and want to go back to it you need to dig through for it like I mentioned in the OP.

It's ridiculous.