[bmelton]

The Fridge is generally similar to Facebook in function, but is supposedly much easier to control who sees what, and segments off your work life from your family life from your friends.

I haven't used it, but it's YC funded I believe, and gets rave reviews: http://www.frid.ge/

[trickjarrett]

I like the Fridge, it seems fairly solid, simple to use, and fun. But there are two main problems with it:

1) Getting friends etc. to buy in. Until I do, I'm suffering from the ghost town problem.

2) There isn't a compelling use-case for me. Sure I'd like to get my family using it, except more and more of them are on Facebook and are fine using it. I don't have a compelling argument to get us to switch to Fridge (or some other smaller social network.)

I would try to get my workplace on it, but even then we're all friends on Facebook so what's the point?

I want to use it, I like it, I like the control it gives me, but I am struggling with the why and how.