To be honest, what I am most interested in, is how you got the people to actually care. So what exactly did you do for marketing? Did it just work, or how exactly did you achieve initial traction?
Haha, this is actually still an open question. My marketing thus far has been exclusively just posting it on a couple subreddits and this Hacker News thread. I don't think I've yet achieved traction because there aren't enough users to sustain interest so most people get bored pretty quickly and log off, but I'm working on it! If I figure this out I'll let you know though.