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by gingerlime 2150 days ago
In theory, yes. In practice... I'm not so sure. These processes are slow and I imagine that the regulators are drowning in complaints and are hugely understaffed.

And there's no recourse besides filing a complaint. Even if I'm legally right, what damage was caused to me that I can seek compensation for? (assuming I go and try to take them to court directly).

1 comments

Isn't the difficulty in proving actual damages in a personal claim one of the main arguments for making this a regulatory matter?

As mentioned in my other comment near here, the regulators have started issuing some reasonably substantial fines already.

Yes, absolutely. Yet the likelihood of Acxiom being fined anything other than some token amount in a case like mine is virtually zero.
It feels like that, but I wonder how long it will be before one of the regulators decides to make an example of one of the big data-hoarding companies. Their whole business model is morally and now also legally dubious, and it's so obviously against the spirit of the GDPR that it seems like a matter of time before someone decides to pick a fight. I doubt it will be a single case like yours that starts it, unless perhaps it provides a convenient excuse to start an investigation, but it will be a thousand or a million situations like yours that motivate it.