[koheripbal]

They obviously need to have a process to validate identity, and it's ridiculous to think that they would tailor that process for every request.

It's also odd that you would want to give them your NEW address if they are likely validating against your OLD address.

Why didn't you just give them your OLD address to check against?

[fmajid]

In fact identity verification is one of Acxiom's lines of business, but that is US-centric and probably doesn't work very well for EU or global persons.

Disclaimer: I worked for Acxiom 2007-2009, but not in the data brokerage core business.