[_cs2017_]

"These people" fill in the ranks of priests, management consultants, and political activists. It matters not whether they themselves believe the bullshit they are producing; what matters is whether others believe them.

They make decent money by writing books or reports, giving speeches or sermons, and in the process they influence large numbers of clueless people, among whom there are also quite a few important decision makers.

So while you may be immune to their charms, you cannot simply dismiss them as irrelevant.