[pubutil]

I’d have to see more of the can design but this looks weak to me. The 'S' and 'E' are each one color. The ‘X’ is both red and blue, and seems to only exist because part of a 'P'(?) intersects the background. But what do I know?

[function_seven]

Then how do you explain the fact that you just bought a case of Pepsi, despite not having done so in years?

But yeah, I'm leaning toward this being a coincidence rather than a masterful scheme to juice sales. The 'X' isn't even fully-formed. It is a "P", and the can designer was probably just plonking down random letters from "PEPSI" in the background.