[rusty__]

A $10USD rise usually means a $15-20 rise here in Canada. Games here are already $79.99 which means with taxes a next gen console game is likely to be >$100 at launch - that's a psychological barrier I think that will be very problematic.

When games are discounted at least 25% within 3 months of release and 50% after 6 months isn't that uncommon, I wonder how launch day sales will be impacted by this change vs longer term sales.

Maybe they've done their sums and realized that the medium term sales would be boosted by this change more than launch day sales.