[throwaway34241]

> If they really stood by their values > It's just another proof that they only did that to get press coverage

I don't have any special insight into their motivations. But aren't the consequences very different? As far as I understand it, if western companies publicly go against the Chinese government the only change they will get will be being kicked out of the country and being replaced with a local competitor.

I'm skeptical about corporate activism too, I just don't like the idea that intentionally picking totally losing battles should be some kind of standard. Even in a real military conflict it's reasonable to avoid that.