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by TACIXAT 2181 days ago
Developer advocates are sales people for an API. It does not necessarily need to be open source. For example, Twilio may have a developer advocate to help people get started with their product.

In other cases it is about an ecosystem. For Tensorflow, Google is seeking market dominance because they also offer the ecosystem around machine learning - the cloud. For that you higher people to promote your product, give people examples to get started, and sometimes interface and help users.

2 comments

Yes, that’s what I meant by “not directly related to the end product of the business”. Eg why does google have developer advocates for angular? Is it purely so that adoption is wide enough that the “talent pool” admits good engineers even purely statistically, ie it’s easier to hire a good coder out of 100k people that out of 1k? Not even mentioning that you don’t have to teach your internal frameworks.
The end game for tensor flow is auto ml not cloud computing (which is a commodity by now).

At this point most of the model training is commodity. The game will shift to auto ml services.