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by sireat 2170 days ago
Building from free to paid is quite tricky.

There must have been backlash when going from free to paid product.

I assume the previous users were grandfathered in else those 5 stars would have turned into 1 stars rather quickly.

Also your moat is just as big as the next hungry upstart willing to work for free for 12-18 months.

1 comments

Author here

- we granfathered all users whenever we would change pricing or introduce new plans

- agreed on the point about moat

To be fair, we made a free version of a very basic app in a category in the App store that was stagnating due to lack of competition. example, someone was charging for number of clicks on the button.

We simply changed that and charged for something else instead, like premium button designs, or new features that no competitor offered but users were asking us for it.

Our app was free for about 1 month before we launched paid plans

Congrats on the growth - enjoyed the writing which led me to find your partners blog as well.

DDOS is always a good sign —- would make a great post as well!