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by codingdave
2184 days ago
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You are talking about markets that already exist - if you can build a cheap rocket, clearly there is already a market, because people use expensive rockets. Cell phones existed before iPhones. Cars existed before Tesla.... you get the point. In those cases, yes, the startups of interest are changing what is possible. But for many startups, it is something so new that you really do not know if people would pay for it because people are not already paying for a similar product. |
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No I'm not. Suppose I told you my business idea was this: build a time machine. There's no time machine market right now. But do you think if I built one, people would be interested in it? Answer: hell to the yes. There is zero market risk in this idea.
The problem, of course, is that I have no feasible way of building a time machine. But thinking along these dimensions is better for entrepreneurs/VCs/the world. It forces you to work on things that actually matter/will move the needle. When they work, the VCs will appreciate it quite a bit and the world will appreciate it quite a bit. You also get to transfer your time from working on marketing problems/science experiments to working on engineering problems/real science experiments. I think this is probably a more fulfilling way to live as an entrepreneur than otherwise.