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by colinramsay 2193 days ago
We discussed this at work. It's smug in a way that I can't articulate. Our first thought was that it was a typo, then we found the actual part of their website that tells us "no, it's not a typo". Thanks for that guys, I appreciate you changing my expectation to meet your contrived brand of UX design.

edit: typo :D
3 comments
papito 2193 days ago
They committed the cardinal sin of design - not keeping it simple. People will think IT IS A TYPO, because it looks like one, especially in the age of zero attention spans. Very few will go on a quest to figure it out.

With new products, humans need an anchor to familiar features in order to feel comfortable.

What Makes Things Cool https://www.theatlantic.com/magazine/archive/2017/01/what-ma...

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Brian_K_White 2193 days ago
It isn't supposed to be instant message box? Is everyone just that dry and I'm the slow guy not getting that everyone gets it?
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alecbenzer 2193 days ago
I didn't mind most of the marketing, but FWIW I saw Jason Fried talk the first time in the hey walkthrough and I did find something insufferably smug about the way he spoke.

But I still think it's a cool product and luckily I won't have to hear Jason Fried talk while using it.

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