[roenxi]

In the global pandemic recently, I spent a week not leaving my apartment even once. I had no trouble getting goods and services because everything was delivered to my door.

It isn't that outlandish that the market will sort it all out. I doubt anyone is going to be unhappy if business get a bit of a prod to remind them that wheelchairs exist, but the idea a free market would ignore 2% of their potential customers is just not true. Greedy capitalists have incentives to be thorough; 2% of the market changing hands is enough to get the attention of any CEO.

Most businesses would notice 2% of their customers disappearing, let alone 2% of the broader market.