[webmaven]

> This is some serious MBA-speak right here. Losing $20 a month is worse than losing a customer.

I don't think the GP meant the classic "lose money on each sale but make it up on volume" nonsense, but rather "it is better to forgo $20 of your margin than to lose a customer".

[andrewla]

I think your read is more accurate than mine. To be honest, the article gave me a bit of indigestion because these sorts of discounting antics always sit poorly with me. I don't have the time or energy to haggle over pricing; and it really bothers me when squeaky wheels get all the grease.