[fsflover]

>whilst simultaneously portraying it as somehow morally superior

Free software is morally superior, see https://www.gnu.org/philosophy/free-software-even-more-impor.... It provides specific rights to the user so that the user is in control of their computing and not the developers.

> Is this a sustainable approach? Does it promote "choosing the right tool for the job", or does it promote blind idealism ("free is better")?

How to decide what is "blind idealism" and what is "normal idealism"?