Ask HN: How would you spend $10K marketing a business consultant?

[mdlm]

Two services: - $20K/month operating model (processes, org structure, management systems) improvement consulting for businesses (mostly Fortune 500, some large startups) - $1K annual mentoring course for individuals

How would you spend $10K marketing this business consulting business?

[jefflinwood]

I agree with the network comment in this thread.

Also give yourself some authority, by authoring a book, and/or speaking at relevant conferences. The 10K could be used to hire a ghost writer, or for travel to said conferences.

[hizxy]

Start with your network or referrals first.